I am often asked by clients what social media is an how they should be using it. I’ll start by giving a good definition for what social media is which will then make it easy to see how it should be used. The best way to understand social media is to properly define it. Starting [...]
When DePuy Orthopaedics, a division of Johnson & Johnson, issued a hipreplacementrealllawsuit.org they had manufactured the law firm of Silverman and Fodera needed to get their name in front of people looking for legal help. The Yves A Martin Consulting, LLC web design and Internet marketing teams came up with strategy that is now netting [...]
One of the biggest challenges when starting a new blog is getting traffic to that blog. Nothing like working really hard and publishing great content to no audience. This may be gratifying to some but most people are publishing to get read. Here is one way you can use the technologies of Trackbacks and Pingbacks [...]
Who This Article is For This article is written to help someone who has a company or professional practice but no web site. These days potential customers judge you by your web presence. If you don’t have any web presence you are making a statement about your business – and it isn’t a good one. [...]
Facebook YouTube New York Times Amazon.com eBay.com Salesforce.com Not having a valuable marketing goal for your website cost your company a lot of money in wasted effort. Notice that I said valuable goal. There are any number of goals for a website but you will miss out on the value of a website if you [...]
How Do I Start Marketing My Business on the Internet? This is a question that can stump any business owner. There are a lot of media to use: Facebook Twitter LinkedIn A web site A blog YouTube Pay-per-click Advertising Social Media Search Engine Optimization Ecommerce Email Marketing …and so much more. It can be quite [...]
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